A Video-First Ad Team Built For Contractors & Home Service Owners

Who we are

GOAT Media operates out of Charleston, SC, working with owner-operated contracting and home service companies across the Lowcountry and the rest of the country. We are not a generalist agency that rotates between industries. Our entire process — the scripts, the camera work, the offers, the campaign structure — is shaped around how homeowners actually choose a contractor.

Every engagement is handled by the same small team that shoots the footage and manages the ad account. That means the person writing your script understands the campaign it has to feed, and the person adjusting your budget has watched the footage perform.

What we do

We handle the entire advertising process for you. We write the script, film on site with your crew, edit for paid social, launch the campaigns, and manage them week over week. You keep running your business; we keep the calendar full of qualified calls.

• Scripting built around the questions homeowners ask before they buy.
• On-site filming of your team, your trucks, and finished work.
• Campaign launch and daily management across Meta and Google.
• Weekly reporting tied to booked jobs, not vanity metrics.

Who we serve

We work with general contractors and home service business owners: roofing, HVAC, plumbing and electrical, fencing, concrete coatings, outdoor living, remodeling, restoration, pressure washing, septic and excavation — along with adjacent contracting businesses that sell high-ticket work to homeowners.

We are the best fit for established contractors who can answer the phone, quote quickly, and follow up on customer inquiries. If your crew has capacity and your close rate is solid, advertising becomes the fastest lever you have.

Work with us

We take on a limited number of accounts at a time so each one gets real attention. If that sounds like a fit, fill out the application on our home page and we will reach out if we can help.